Author: Rick Tavel

Corvette History Through Ads: Multi-Divisional/Model Ads

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by Rick Tavel Special to Corvette Forum ? 7-24-2013 All rights reserved, do not duplicate without permission.   Even though the image shown is that of a 1968 Corvette, technically it’s not a pure Corvette advertisement. It is one of a group of ads that advertise cars with a common purpose from more than one […] More »

  Comments | By - July 24, 2013

Nine Corvettes Invited to 2013 Concours d’Elegance of America

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by Rick Tavel Special to Corvette Forum ? 7-22-2013 All rights reserved, do not duplicate without permission.   One of the most important and renowned automobile events in the country, the Concours d?Elegance of America, returns to the Inn at St. John’s in Plymouth, Michigan on Sunday, July 28th. The Concours d?Elegance of America, is […] More »

  Comments | By - July 22, 2013

Corvette History Through Ads: True Sports Car

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by Rick Tavel Special to Corvette Forum ? 7-17-2013 All rights reserved, do not duplicate without permission.   Corvette had frequently bragged that it was America’s only sports car and liked to advertise that fact. And up until 1968 that fact was undisputable. But the marketing department found need to resurrect and reinforce that claim […] More »

  Comments | By - July 17, 2013

Corvette History Through Ads: Perpetual Emotion

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by Rick Tavel Special to Corvette Forum ? 7-10-2013 All rights reserved, do not duplicate without permission.   The first year advertising for the new C3 concentrated on educating the consumer to the new features and styling of America’s sports car. In 1968, both the body style and interior were all new while the engine […] More »

  Comments | By - July 10, 2013

Is the C7 Corvette Z06 Reveal Happening in Detroit at the 2014 NAIAS?

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Photo Credit: Mark Scheuern We’ve already seen the 2014 Corvette Stingray, as well as the upcoming limited-to-500 Premiere Edition of the seventh generation Chevy sports car. But that doesn’t mean the rumors about the C7 are anywhere close to dying down. Jalopnik is reporting they heard from a reliable source at the American Le Mans

  Comments | By - July 10, 2013

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