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This C4 advertisement is one of the last, but the focus of this article is to examine both the C4’s contributions and the building of the very last C4 at the Bowling Green Assembly Plant on June 20, 1996. Though technically the videos are not advertisements, Harlan Charles, the Corvette’s Product Manager, summarizes all the […]

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This advertisement for the Malcolm Konner Commemorative Edition 1986 Corvette created quite a controversy among other Chevrolet dealerships. Corvette’s sales department realized the potential in creating special edition cars in 1978 when they successfully marketed the Indianapolis 500 Pace Car and the 25th Anniversary model during the same year. The sales for 1978 approached 47,000 […]