Royal Purple is releasing a new line of motor oil aimed at the street/performance enthusiast market. For several years, the American Petroleum Institute (API) has been reducing the maximum limits of common anti-wear zinc/phosphorus anti-wear additives in motor oils via their self-governed licensing program. These changes have left many consumers struggling to find an alternative […]

Title Sponsorship of the NNS 300 at Auto Club Speedway March 11, 2011 (Porter, TX) ? Royal Purple has announced a multi-year agreement as the title sponsor of the NASCAR Nationwide Series Race at the Auto Club Speedway in Fontana, CA. The Royal Purple 300 will take place Saturday, March 26 as part of the Speedway’s […]