GM Ousts Marketing Chief- how will C7 be impacted?
08-05-2012, 12:23 PM
#21
Team Owner
NADA. The Vette basically sells it self............to us. 
If it looks good and performs better than the C6, which it will, I will be OK with my purchase. Overall, I think the days of 20K units sold per year are long gone. 15k to 20k sold C7s per year would be considered a success by GM going forward.
If it looks good and performs better than the C6, which it will, I will be OK with my purchase. Overall, I think the days of 20K units sold per year are long gone. 15k to 20k sold C7s per year would be considered a success by GM going forward. I don't see why this can't be repeated.
08-05-2012, 01:14 PM
#23
Racer
Member Since: Mar 2012
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There are no such things as "people".
There are no such things as "politicians".
There are no such things as "car companies".
There ARE such things as "dreamers".
There ARE such things as "visionaries".
And, there ARE such things "miralces".
Corvette has been the product of the last three above.
Should the world stage cause Corvette to become a brand unto itself,run by an elite group of independents like Ferrari, so be it.
The fact that GM, let alone Chevy, has been the force behind it, matters not to the future.
If this USA is a country of entrepreneurs, let those same folks find a way.
Imagine a line of Corvette that would include such models as the Nomad, the Stingray, the Mako Shark, even the Manta Ray. All totally impractical vehicles, of course, but with a true nod to the incredible fan base that has been united - not only in ownership, but even in spirit.
Just a thought. If GM and the Chevy division can't handle the uniqueness of Corvette.
There are no such things as "politicians".
There are no such things as "car companies".
There ARE such things as "dreamers".
There ARE such things as "visionaries".
And, there ARE such things "miralces".
Corvette has been the product of the last three above.
Should the world stage cause Corvette to become a brand unto itself,run by an elite group of independents like Ferrari, so be it.
The fact that GM, let alone Chevy, has been the force behind it, matters not to the future.
If this USA is a country of entrepreneurs, let those same folks find a way.
Imagine a line of Corvette that would include such models as the Nomad, the Stingray, the Mako Shark, even the Manta Ray. All totally impractical vehicles, of course, but with a true nod to the incredible fan base that has been united - not only in ownership, but even in spirit.
Just a thought. If GM and the Chevy division can't handle the uniqueness of Corvette.
08-05-2012, 01:14 PM
#24
Le Mans Master
[QUOTE= I don't see why this can't be repeated.[/QUOTE]
1. Crappy economy for the foreseeable future coupled with increasing MSRPs.
2. Increased competition for the "sports car" buyer's dollars.
1. Crappy economy for the foreseeable future coupled with increasing MSRPs.
2. Increased competition for the "sports car" buyer's dollars.
08-05-2012, 01:42 PM
#25
Burning Brakes
It would be interesting to know what GM's global Corvette sales expectations really are. Selling only to a consistently shrinking demographic that will buy with minor styling and performance improvements, while necessary, is not a recipe for future global sales growth.
If you are right that the days of 20k sales in the U.S. are over, they need to find more sales somewhere else.
It is easy to forget that GM, like Ford and Chrysler, is not an American company any longer. They are all multi-nationals. This is one of the main reasons why they need to compete in ALMS with euro cars. They have shown they are every bit as good a performance car as the euros. Now they must improve other perceived quality and drivability objections like the interiors and traction issues to clinch the deal.
If you are right that the days of 20k sales in the U.S. are over, they need to find more sales somewhere else.
It is easy to forget that GM, like Ford and Chrysler, is not an American company any longer. They are all multi-nationals. This is one of the main reasons why they need to compete in ALMS with euro cars. They have shown they are every bit as good a performance car as the euros. Now they must improve other perceived quality and drivability objections like the interiors and traction issues to clinch the deal.
08-05-2012, 08:02 PM
#27
Le Mans Master
I doubt Corvette will return to over-30K/yr unit sales unless melancholy lifts from the middle class.
But I bet GM has a plan to be profitable at 24K/yr. (Expect to get rooked if you want the good stuff.) I think C7 can do that -- yes, double current sales -- if the interior is excellent.
But I bet GM has a plan to be profitable at 24K/yr. (Expect to get rooked if you want the good stuff.) I think C7 can do that -- yes, double current sales -- if the interior is excellent.
08-05-2012, 08:54 PM
#28
Team Owner
08-05-2012, 09:53 PM
#29
Race Director
Thread Starter
I don't think there is much that is bold there. It's all pretty obvious isn't it? I mean based on what was said before.
Last edited by BlueOx; 08-05-2012 at 09:55 PM.
08-05-2012, 10:08 PM
#31
Race Director
Thread Starter
I didn't say anything because anyone "deserved" it. I simply believe what I said to be the truth based on others' comments. People have certainly disagreed with me before.
08-05-2012, 10:20 PM
#32
Race Director
Seriously, not trying to be "grammar police" or anything, but why did you say "OK. Don't agree with it but it is all true" when apparently you meant -- "...but I believe it is all true?" Did I miss the emoticon or something?
Just asking...
08-06-2012, 09:26 AM
#34
Race Director
Read the posts here, and it will be obvious which posters are which type...
08-06-2012, 10:37 AM
#35
Le Mans Master
If it's obvious, then you don't need to ask "why didn't you say 'I believe'" do you? You could actually challenge his facts, or you could let them go, but instead... you factually state that they aren't facts. Maybe you should have said "I believe you should have said 'I believe'..."
Because, you know, what we need here is more pedants....
Because, you know, what we need here is more pedants....
08-06-2012, 11:31 AM
#36
Le Mans Master
Member Since: Jul 2000
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Maybe we will get a better Corvette campaign. I mean, he was fired tight. Perhas because he is a poor decisionmaker.
i saw a Corvette commercial this weeked. It was about the ring time. It worked for me!
Although the boyhood dream was good as well.
Maybe a boyhood dream where he is on the ring setting a record time, and then after the finish line it keeps acceleration and takes off like a rocket!
i saw a Corvette commercial this weeked. It was about the ring time. It worked for me!
Although the boyhood dream was good as well.
Maybe a boyhood dream where he is on the ring setting a record time, and then after the finish line it keeps acceleration and takes off like a rocket!
08-06-2012, 02:05 PM
#37
Race Director
If it's obvious, then you don't need to ask "why didn't you say 'I believe'" do you? You could actually challenge his facts, or you could let them go, but instead... you factually state that they aren't facts. Maybe you should have said "I believe you should have said 'I believe'..."
Because, you know, what we need here is more pedants....
Because, you know, what we need here is more pedants....
You totally missed what I meant by "obvious," however -- it was about "argument" vs. contradiction (great Monty Python bit). But, I guess I did not make my point very well...
08-06-2012, 04:58 PM
#39
Successful Plumber
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You guys can have the "Boy's Dream" spot - it sucked. I want spots that show what a real Corvette is. GM has three - Count 'em THREE - Corvette spots running in rotation right now.
First there's the ZR-1 spot - We Build Rockets. I'd much rather see a ZR-1 doing a second gear burnout off a corner than a 10-year-old flying a car past a third grade girl.
Then there's the 60th birthday spot with the convertible blowing out the candles. Not a great spot but not bad.
And then the Jim Miro spot at the 'Ring.
THOSE are Corvette commercials.
First there's the ZR-1 spot - We Build Rockets. I'd much rather see a ZR-1 doing a second gear burnout off a corner than a 10-year-old flying a car past a third grade girl.
Then there's the 60th birthday spot with the convertible blowing out the candles. Not a great spot but not bad.
And then the Jim Miro spot at the 'Ring.
THOSE are Corvette commercials.
08-06-2012, 05:25 PM
#40
Race Director
Thread Starter
You guys can have the "Boy's Dream" spot - it sucked. I want spots that show what a real Corvette is. GM has three - Count 'em THREE - Corvette spots running in rotation right now.
First there's the ZR-1 spot - We Build Rockets. I'd much rather see a ZR-1 doing a second gear burnout off a corner than a 10-year-old flying a car past a third grade girl.
Then there's the 60th birthday spot with the convertible blowing out the candles. Not a great spot but not bad.
And then the Jim Miro spot at the 'Ring.
THOSE are Corvette commercials.
First there's the ZR-1 spot - We Build Rockets. I'd much rather see a ZR-1 doing a second gear burnout off a corner than a 10-year-old flying a car past a third grade girl.
Then there's the 60th birthday spot with the convertible blowing out the candles. Not a great spot but not bad.
And then the Jim Miro spot at the 'Ring.
THOSE are Corvette commercials.