C7 General Discussion General C7 Corvette Discussion not covered in Tech
Sponsored by:
Sponsored by:

Jan. '17 sales vs Jan. '16 sales

Thread Tools
 
Search this Thread
 
Old 02-01-2017, 07:29 PM
  #1  
rmorin1249
Le Mans Master

Thread Starter
 
rmorin1249's Avatar
 
Member Since: Sep 2012
Location: Hagerstown MD
Posts: 6,876
Received 1,738 Likes on 1,174 Posts
St. Jude Donor '15-'16,'18

Default Jan. '17 sales vs Jan. '16 sales

Down almost 16%. Pretty much confirms what we all knew. Demand is down and supply is up. The great deals available now on new C7s makes it a great time to buy one if you have been on the fence.

http://www.corvetteblogger.com/2017/...orvette-sales/

The following users liked this post:
ttay3 (02-01-2017)
Old 02-01-2017, 08:50 PM
  #2  
Larry M
Drifting
 
Larry M's Avatar
 
Member Since: Apr 2005
Location: NJ
Posts: 1,313
Received 255 Likes on 198 Posts

Default

Nothing at all surprising
Next time we'll see a YOY increase will be the C8

Last edited by Steve Garrett; 02-01-2017 at 08:55 PM. Reason: No need to re-quote the OP, especially if you're the next person posting.
Old 02-01-2017, 08:56 PM
  #3  
Z0Sick6
Le Mans Master
 
Z0Sick6's Avatar
 
Member Since: Sep 2004
Location: North/Central NJ - a.k.a. Gotti in the CFNE section
Posts: 7,733
Received 1,532 Likes on 523 Posts
St. Jude Donor '05

Default

down 16%.... give 16% discount.
The following 2 users liked this post by Z0Sick6:
Fourtrax250R (02-03-2017), Judgment Day (02-02-2017)
Old 02-01-2017, 08:57 PM
  #4  
Steve Garrett
Team Owner
Support Corvetteforum!
 
Steve Garrett's Avatar
 
Member Since: Oct 2013
Location: Kansas City, Missouri
Posts: 25,362
Received 7,752 Likes on 4,181 Posts
CORVETTE TODAY Host
St. Jude Donor'15

Default

It's Winter....I didn't expect anything different.
The following 3 users liked this post by Steve Garrett:
DAC17 (02-01-2017), Landru (02-02-2017), Red C8 of Jax (02-02-2017)
Old 02-01-2017, 09:43 PM
  #5  
Goaty
Pro
 
Goaty's Avatar
 
Member Since: Apr 2013
Posts: 654
Received 199 Likes on 88 Posts

Default

January 2016 was Winter also...

C7 is experiencing the usual decline the other generations have had. It will continue until the C8.

Last edited by Steve Garrett; 02-03-2017 at 10:13 AM. Reason: No need to re-quote the previous post, especially if you're the next person posting.
The following users liked this post:
Rebel Yell (02-02-2017)
Old 02-01-2017, 10:39 PM
  #6  
thill444
Le Mans Master
 
thill444's Avatar
 
Member Since: Jan 2017
Location: New England
Posts: 5,363
Received 4,100 Likes on 2,003 Posts
Default

^^^ Exactly. At some point there will be a mid-cycle update, ZR-1, etc and sales will pickup and then decline until the C8. With typical GM fashion we will continue to see incentives to boost sales.

Last edited by Steve Garrett; 02-03-2017 at 10:14 AM. Reason: No need to re-quote the previous post, especially if you're the next person posting.
Old 02-01-2017, 10:44 PM
  #7  
HPT
Racer
 
HPT's Avatar
 
Member Since: Mar 2005
Location: CA
Posts: 460
Received 129 Likes on 72 Posts

Default

Was going to order a '17 Z06 in January. Decided to wait to see what's in store for '18, and I've never been the one to wait it out for the next model in the past.
Old 02-01-2017, 11:14 PM
  #8  
Snowwolfe
Le Mans Master

 
Snowwolfe's Avatar
 
Member Since: Oct 2001
Location: East Tennessee
Posts: 7,222
Received 879 Likes on 464 Posts

Default

Originally Posted by thill444
Exactly. At some point there will be a mid-cycle update, ZR-1, etc and sales will pickup and then decline until the C8. With typical GM fashion we will continue to see incentives to boost sales.
Very true. That is why GM brought out the C6 Grand Sport model. When they did this with the C6 it could of very well kept the Corvette alive.
Have to trickle out the news slowly so the rich guys will keep on dumping their latest toys so they can buy the newest and greatest.
Old 02-01-2017, 11:27 PM
  #9  
Vetteman Jack
Administrator

Support Corvetteforum!
 
Vetteman Jack's Avatar
 
Member Since: Mar 2001
Location: In a parallel universe. Currently own 2014 Stingray Coupe.
Posts: 342,944
Received 19,293 Likes on 13,966 Posts
C7 of the Year - Modified Finalist 2021
MO Events Coordinator
St. Jude Co-Organizer
St. Jude Donor '03-'04-'05-'06-'07-'08-'09-'10-'11-'12-'13-'14-'15-'16-'17-'18-'19-
'20-'21-'22-'23-'24
NCM Sinkhole Donor
CI 5, 8 & 11 Veteran


Default

Originally Posted by Goaty
January 2016 was Winter also...

C7 is experiencing the usual decline the other generations have had. It will continue until the C8.
Old 02-02-2017, 06:59 AM
  #10  
JoesC5
Team Owner
 
JoesC5's Avatar
 
Member Since: Sep 1999
Location: Springfield MO
Posts: 41,733
Received 1,699 Likes on 1,213 Posts

Default

Originally Posted by Goaty
January 2016 was Winter also...

C7 is experiencing the usual decline the other generations have had. It will continue until the C8.
very true as is January of every year.

C7 sales in January......there is a trend.

January 2014..........2221

January 2015..........2127

January 2016..........1501

January 2017..........1263

These numbers are actual Corvette sales to retail customers by the Chevrolet dealers.

Btw, the first four January's of the C5 and the C6 did not show such dramatic decline in sales as has the C7

Last edited by JoesC5; 02-02-2017 at 07:12 AM.
Old 02-02-2017, 08:26 AM
  #11  
thill444
Le Mans Master
 
thill444's Avatar
 
Member Since: Jan 2017
Location: New England
Posts: 5,363
Received 4,100 Likes on 2,003 Posts
Default

^^^ Couple things.

As much as people want all this new technology, and more power, etc it drives the cost up. To the point where it is hard to consider the Corvette "affordable" for very many Americans anymore. And this is true for cars like the 911, GT-R, etc. The MSRP of a base Corvette (M7 with zero options and shipping) is $56,500K. Throw in registration and taxes and most people are paying $58-61K easy.

The GT-R is worse. It debuted in the US in 2008 with a base MSRP around $78K. MSRP for a base model now is $110K! Porsche 911 is easy to push $100-140K+ with options. Crazy..

For most people incomes are not going up that fast especially when you factor in increased cost of living (housing, food, healthcare, etc).

Sports cars are a novelty for most people and are becoming increasingly out of reach for the general population. The fact that Corvette still moved just shy of 30K Corvette's last year tell me that they are doing fine considering the car is aging but I suspect we will see the number be in the low to mid 20K unit sold range this year and the incentives may even get better

Last edited by Steve Garrett; 02-03-2017 at 10:14 AM. Reason: No need to re-quote the previous post, especially if you're the next person posting.
Old 02-02-2017, 08:37 AM
  #12  
JoesC5
Team Owner
 
JoesC5's Avatar
 
Member Since: Sep 1999
Location: Springfield MO
Posts: 41,733
Received 1,699 Likes on 1,213 Posts

Default

^^^ As a rebuttal, the Corvette was just as expensive in the first four January's of the C5 and the C6's years as the C7 is now(adjusted for inflation). In fact, in 1997 I had to pay Bill Clinton's "luxury" tax on my C5, which the C7 purchaser down not have to pay.

The first three years of actual sales of the C5 and the C6 were very good, and did not decrease each year as has sales of the C7.

In fact, in the final year(2004) of the C5, sales were just as good as the first full year(1998) of the C5.

Last edited by Steve Garrett; 02-03-2017 at 10:14 AM. Reason: No need to re-quote the previous post, especially if you're the next person posting.
Old 02-02-2017, 09:16 AM
  #13  
roadbike56
Race Director
Support Corvetteforum!
 
roadbike56's Avatar
 
Member Since: Oct 2011
Location: Holly Springs NC
Posts: 14,373
Received 1,609 Likes on 1,037 Posts
St. Jude Donor '16-'17,'22,'24

Default

^^^
I think you've got a good point. The list on my 2004 C5 was right at $50K for a SB2 base coupe. Adjusting for inflation, that's equivalent to $63.5K today which would be the MSRP of a A8, 2LT base coupe with transparent roof panel. Not much difference over the C5.
Joe, consider that younger generations are not as car oriented as the older generations were. I think that's contributing to the decline in C7 sales.

Last edited by Steve Garrett; 02-03-2017 at 10:15 AM. Reason: No need to re-quote the previous post, especially if you're the next person posting.
Old 02-02-2017, 09:22 AM
  #14  
thill444
Le Mans Master
 
thill444's Avatar
 
Member Since: Jan 2017
Location: New England
Posts: 5,363
Received 4,100 Likes on 2,003 Posts
Default

Originally Posted by JoesC5
As a rebuttal, the Corvette was just as expensive in the first four January's of the C5 and the C6's years as the C7 is now(adjusted for inflation). In fact, in 1997 I had to pay Bill Clinton's "luxury" tax on my C5, which the C7 purchaser down not have to pay.

The first three years of actual sales of the C5 and the C6 were very good, and did not decrease each year as has sales of the C7.

In fact, in the final year(2004) of the C5, sales were just as good as the first full year(1998) of the C5.
Yes but income growth has not increased for Americans as the same rate as inflation. As of 2015 data the average US income had still not recovered to 2007 levels. It may have in 2016, but I could not find the data. In the meantime since 2007 cost of living for most Americans is up (medical, housing, food, etc).

I think the other factor here is that many millenials are not as in to sports cars as previous generations. So the Corvette, Porsche, etc buyers are pulling from a smaller pool than in previous generations.

Some interesting data (again from 2015):
Who Are The New Car Buyers?

62% of all new cars that are purchased in the United States are being bought by Baby Boomers. In 2001, this age group was responsible for just 39% of all new cars that were sold.
Since 2001, the percentage of new auto registrations in the 18-34 age demographic has been nearly halved, falling from 24% to just 13% of the market.
Just 1 in 4 new vehicles will be purchased by those in the 35-49 age demographic.
This is in large part because the 35-49 demographic, in large, cannot afford a $60K+ two seat sports car.

Last edited by thill444; 02-02-2017 at 09:23 AM.
Old 02-02-2017, 09:35 AM
  #15  
JoesC5
Team Owner
 
JoesC5's Avatar
 
Member Since: Sep 1999
Location: Springfield MO
Posts: 41,733
Received 1,699 Likes on 1,213 Posts

Default

Originally Posted by roadbike56

I think you've got a good point. The list on my 2004 C5 was right at $50K for a SB2 base coupe. Adjusting for inflation, that's equivalent to $63.5K today which would be the MSRP of a A8, 2LT base coupe with transparent roof panel. Not much difference over the C5.
Joe, consider that younger generations are not as car oriented as the older generations were. I think that's contributing to the decline in C7 sales.
I suspect that you also remember what happened when the C4's sales dropped into the low 20's. The economy wasn't that bad, but people realized that the C4 wasn't the car it was promised to be, and they quit buying them.

GM was ready to pull the plug in 1992. The much superior C5(and it was cheaper to manufacture than the C4) saved the Corvette. If the C7 drops into the low or mid 20's as one poster predicted; that will surely kill the Corvette. GM won't keep the Corvette in production if it's losing money for them. Tadge said that when the C7 was announced in 2013. It's all about sales, and profits and GM can't continue on giving the ridiculous high rebates on the C7 to move them out of their dealer's showrooms. That is cutting into profits.

I think GM seriously misjudged the market for the C7. It was clearly designed for the youngsters, but they aren't buying after the pent up demand for a Corvette was met(because no one was buying in the last years if the C6 because of the economy).

People can say that the Corvette has to be geared towards the youngsters, but it's the oldster's that have the money.
Old 02-02-2017, 11:15 AM
  #16  
thill444
Le Mans Master
 
thill444's Avatar
 
Member Since: Jan 2017
Location: New England
Posts: 5,363
Received 4,100 Likes on 2,003 Posts
Default

^^^ Joe5 that is exactly it. Millenials make up a bigger population than babyboomers but have far less disposable income than previous generations.

I guess I don't see C7 sales being bad. They have been very solid when you consider the overall market for high performance real wheel drive 2 seaters. I think Chevy will have to take a page out of the Porsche book and offer more custom options (that means more profit) and more frequent model updates (limited release colors, options, etc).

If you look at Porsche 911 sales they are about 1/3 what Corvette sales are. What Porsche does do well is offer a million and one options and combinations to let you personalize your car and then they charge you for each one. They sell fewer cars, but they make more money.

If Chevy truly wanted the Corvette to be accessible to younger buyers they need a wake up call because the younger buyers cannot afford $60K 2 seat rear wheel drive sportscars. I fall into this demographic and that I consider the Corvette a toy and still need a second car that has a backseat and I can drive it all year in New England.

Now I love cars and am passionate about them and I am lucky to make enough to afford one, but most of my friends are buying SUV's and family haulers.

Last edited by Steve Garrett; 02-03-2017 at 10:15 AM. Reason: No need to re-quote the previous post, especially if you're the next person posting.
Old 02-02-2017, 12:11 PM
  #17  
thirtythird
Burning Brakes
 
thirtythird's Avatar
 
Member Since: Mar 2010
Location: Brighton Mi
Posts: 943
Received 158 Likes on 100 Posts

Default

https://en.wikipedia.org/wiki/Osborne_effect

Get notified of new replies

To Jan. '17 sales vs Jan. '16 sales

Old 02-02-2017, 12:14 PM
  #18  
Snowwolfe
Le Mans Master

 
Snowwolfe's Avatar
 
Member Since: Oct 2001
Location: East Tennessee
Posts: 7,222
Received 879 Likes on 464 Posts

Default

Its winter time and the C7 is in its 4th model year with modest changes in the base models. Don't over think it

Last edited by Snowwolfe; 02-02-2017 at 12:14 PM.
Old 02-02-2017, 12:25 PM
  #19  
cor66vette
Le Mans Master
 
cor66vette's Avatar
 
Member Since: Aug 2001
Posts: 6,334
Received 1,308 Likes on 690 Posts
C3 of Year Finalist (stock) 2019
C2 of Year Finalist (stock) 2019

Default

Originally Posted by roadbike56
Joe, consider that younger generations are not as car oriented as the older generations were. I think that's contributing to the decline in C7 sales.
I agree, but I also believe that young people think of the Corvette as an old man's car. I know there are some young Corvette owners, so you young guys don't jump on me. Just sayin'.
Old 02-02-2017, 01:30 PM
  #20  
hamr56
Advanced
 
hamr56's Avatar
 
Member Since: Jan 2017
Posts: 85
Received 17 Likes on 14 Posts
Default

Originally Posted by Snowwolfe
Its winter time and the C7 is in its 4th model year with modest changes in the base models. Don't over think it
Totally agree, Ford, GM and FCA all have had sales slip. The honest truth is the economy is still not that great we have 96 million people not participating in the work force. A Corvette is a luxury for most that they cannot afford.

I don't care what anyone says the C7 for me is still the cats pajamas!


Quick Reply: Jan. '17 sales vs Jan. '16 sales



All times are GMT -4. The time now is 04:44 AM.