ALMS Names SCCA Official Grassroots Motorsports Partner
06-08-2011, 02:55 PM
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ALMS Names SCCA Official Grassroots Motorsports Partner
For Immediate Release
ALMS Names SCCA Official Grassroots Motorsports Partner
Pairing is natural fit between 60K-strong enthusiast organization and professional sports car racing series
TOPEKA, Kan. (June 8, 2011) - The American Le Mans Series presented by Tequila Patrón is giving Sports Car Club of America members unique opportunities to experience the world’s leading professional sports car racing championship through an official partnership naming SCCA the “Official Grassroots Motorsports Partner of the ALMS.”
The venture will serve as a platform to recognize SCCA members who positively contribute to motorsports across North America and provide an opportunity for ALMS fans to see how easy it can be to transition from enthusiasts and admirers to participants.
“The partnership between ALMS and SCCA is a very natural one,” ALMS President and CEO Scott Atherton said. “The majority of ALMS fans are auto enthusiasts, many of them wondering how they can become more involved in motorsports at a grassroots level; the SCCA is the ideal place to start that journey. Similarly, we believe SCCA members have a deep appreciation for our sport and hope all of them will take full advantage of the fan-centered opportunities the ALMS offers.”
Starting with the American Le Mans Northeast Grand Prix at Lime Rock Park – the third round of 2011 – an outstanding SCCA member will be recognized during each ALMS race broadcast live on ESPN3.com and on subsequent ESPN2 or ABC telecasts. That member will then be profiled on the SCCA and ALMS websites.
“The American Le Mans Series represents the highest level of sports car racing in North America through its world class competition and cutting-edge technology,” SCCA President and CEO Jeff Dahnert said. “It’s the type of competition that many of our members aspire to, and featuring the new SCCA Star Performer in each of the remaining ALMS broadcasts will be a tremendous honor for several of our members.”
In addition to mutual cross-promotion at events, on respective websites and through social media, SCCA members will be kept up to date on the latest ALMS contests and sweepstakes with additional SCCA member incentives under development. A heavy emphasis will be placed on the ALMS season finale, the 14th Annual Petit Le Mans Powered by Mazda, and the 2011 SCCA National Championship Runoffs®, the SCCA’s premier road racing event.
Currently in its traditional early summer break to allow several top teams to compete in the 24 Hours of Le Mans, the American Le Mans Series presented by Tequila Patrón will resume its 2011 season at Lime Rock Park on July 9. Complete qualifying and race coverage will be carried live on ESPN3.com. The TV broadcast will air Sunday, July 10, at 1 p.m. (ET) on ESPN2.
You can follow the Series on Twitter (almsnotes), on our Facebook page and the official YouTube channel.
You can follow SCCA on Twitter @SCCAOfficial and on Facebook (SCCAOfficial).
The American Le Mans Series presented by Tequila Patrón
The American Le Mans Series presented by Tequila Patrón is the world's leading sports car championship and is recognized as the Global Leader in Green Racing. In the tradition of the 24 Hours of Le Mans, multiple classes of cars - purpose-built prototypes and production-based Grand Touring automobiles - race on the track at the same time to create compelling race action and constant passing. All cars in the Series compete using one of five approved alternative fuels or energy sources: clean sulfur-free diesel, cellulosic E85 or E10, Isobutanol and electric hybrid technologies. The Series has more automobile marques involved than any other major race series in the world as manufacturers develop relevant technologies on track that transfer directly to the customer showroom. The ALMS competes at North America's premier road racing tracks and selected temporary street circuits in major urban markets.
Contact: Bob Dickinson, radickinson@americanlemans.com, (706) 654-2983
SCCA
Founded in 1944, Sports Car Club of America, Inc. is a 60,000-member motorsports organization that incorporates all facets of autocross, rally and road racing at both club and professional levels. It annually sanctions over 2,000 events through its 114 regions and professional subsidiary. Landmark events and series for the Club include the SafeRacer SCCA National Racing Series; the Club Racing National Championship Runoffs® at Road America; and The Tire Rack® SCCA Solo National Championships and ProSolo Championship at Lincoln, Neb. SCCA is a proud official partner of BFGoodrich Tires, Black Magic, Gumout, Hawk Performance, Mobil 1, Pace American, Racing Radios, SafeRacer, Sunoco, The Tire Rack and Volkswagen. For more information, please visit SCCA Sports Car Club of America.
Contact: Reece White, rwhite@scca.com, (785) 357-7222
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ALMS Names SCCA Official Grassroots Motorsports Partner
Pairing is natural fit between 60K-strong enthusiast organization and professional sports car racing series
TOPEKA, Kan. (June 8, 2011) - The American Le Mans Series presented by Tequila Patrón is giving Sports Car Club of America members unique opportunities to experience the world’s leading professional sports car racing championship through an official partnership naming SCCA the “Official Grassroots Motorsports Partner of the ALMS.”
The venture will serve as a platform to recognize SCCA members who positively contribute to motorsports across North America and provide an opportunity for ALMS fans to see how easy it can be to transition from enthusiasts and admirers to participants.
“The partnership between ALMS and SCCA is a very natural one,” ALMS President and CEO Scott Atherton said. “The majority of ALMS fans are auto enthusiasts, many of them wondering how they can become more involved in motorsports at a grassroots level; the SCCA is the ideal place to start that journey. Similarly, we believe SCCA members have a deep appreciation for our sport and hope all of them will take full advantage of the fan-centered opportunities the ALMS offers.”
Starting with the American Le Mans Northeast Grand Prix at Lime Rock Park – the third round of 2011 – an outstanding SCCA member will be recognized during each ALMS race broadcast live on ESPN3.com and on subsequent ESPN2 or ABC telecasts. That member will then be profiled on the SCCA and ALMS websites.
“The American Le Mans Series represents the highest level of sports car racing in North America through its world class competition and cutting-edge technology,” SCCA President and CEO Jeff Dahnert said. “It’s the type of competition that many of our members aspire to, and featuring the new SCCA Star Performer in each of the remaining ALMS broadcasts will be a tremendous honor for several of our members.”
In addition to mutual cross-promotion at events, on respective websites and through social media, SCCA members will be kept up to date on the latest ALMS contests and sweepstakes with additional SCCA member incentives under development. A heavy emphasis will be placed on the ALMS season finale, the 14th Annual Petit Le Mans Powered by Mazda, and the 2011 SCCA National Championship Runoffs®, the SCCA’s premier road racing event.
Currently in its traditional early summer break to allow several top teams to compete in the 24 Hours of Le Mans, the American Le Mans Series presented by Tequila Patrón will resume its 2011 season at Lime Rock Park on July 9. Complete qualifying and race coverage will be carried live on ESPN3.com. The TV broadcast will air Sunday, July 10, at 1 p.m. (ET) on ESPN2.
You can follow the Series on Twitter (almsnotes), on our Facebook page and the official YouTube channel.
You can follow SCCA on Twitter @SCCAOfficial and on Facebook (SCCAOfficial).
The American Le Mans Series presented by Tequila Patrón
The American Le Mans Series presented by Tequila Patrón is the world's leading sports car championship and is recognized as the Global Leader in Green Racing. In the tradition of the 24 Hours of Le Mans, multiple classes of cars - purpose-built prototypes and production-based Grand Touring automobiles - race on the track at the same time to create compelling race action and constant passing. All cars in the Series compete using one of five approved alternative fuels or energy sources: clean sulfur-free diesel, cellulosic E85 or E10, Isobutanol and electric hybrid technologies. The Series has more automobile marques involved than any other major race series in the world as manufacturers develop relevant technologies on track that transfer directly to the customer showroom. The ALMS competes at North America's premier road racing tracks and selected temporary street circuits in major urban markets.
Contact: Bob Dickinson, radickinson@americanlemans.com, (706) 654-2983
SCCA
Founded in 1944, Sports Car Club of America, Inc. is a 60,000-member motorsports organization that incorporates all facets of autocross, rally and road racing at both club and professional levels. It annually sanctions over 2,000 events through its 114 regions and professional subsidiary. Landmark events and series for the Club include the SafeRacer SCCA National Racing Series; the Club Racing National Championship Runoffs® at Road America; and The Tire Rack® SCCA Solo National Championships and ProSolo Championship at Lincoln, Neb. SCCA is a proud official partner of BFGoodrich Tires, Black Magic, Gumout, Hawk Performance, Mobil 1, Pace American, Racing Radios, SafeRacer, Sunoco, The Tire Rack and Volkswagen. For more information, please visit SCCA Sports Car Club of America.
Contact: Reece White, rwhite@scca.com, (785) 357-7222
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