Discounts starting-is the rush over?
#1
Corvette fan
Thread Starter
Discounts starting-is the rush over?
We are seeing some big dealers discounting their in-stock Z06s, and some smaller ones are discounting ordered cars.
Sure looks like those of us who had to have one now have our cars, and demand is cooling. Market forces drive pricing, and dealers who got full sticker are now taking some off. A sure indication that the forecast for demand and thus sales is cooling.
It will be interesting to see what production numbers look like in the next few months. 170 cars a day is probably too many now.
Sure looks like those of us who had to have one now have our cars, and demand is cooling. Market forces drive pricing, and dealers who got full sticker are now taking some off. A sure indication that the forecast for demand and thus sales is cooling.
It will be interesting to see what production numbers look like in the next few months. 170 cars a day is probably too many now.
#3
Le Mans Master
khoeysr.......at least we beat the price increase(s)!
#4
Drifting
I'm taking personal credit for this trend. I always knew that immediately after I ordered one at MSRP and felt lucky not to be paying over sticker, prices would begin to plummet. My Z06 vert will be built next week.
#5
Burning Brakes
Well as the initial demand was satisfied and let's face it there is some press out there that may have cause people to wait. Personally I went ahead and bought mine so I could enjoy it! Have no doubt that GMS pricing will become official from GM and not just a sales gimmick from individual dealers like we are seeing now.
Lot of money sitting in floor plan when it gets down to it. Having a couple dozen Z06 units getting dust is not a good thing. The days of MSRP are dead and gone for the smart buyer..
Lot of money sitting in floor plan when it gets down to it. Having a couple dozen Z06 units getting dust is not a good thing. The days of MSRP are dead and gone for the smart buyer..
#7
Drifting
We all knew discounting off the MSRP would happen at some point, and we all went ahead and gladly bought our cars anyway. We all knew exactly what we were doing-------(1) for those of us with a trade-in, we got a lot more money then versus what we would get now for the trade (probably more than most of the discounting we will see in the next year+), and (2) and more importantly, we have had the time of our lives driving the best corvette ever made. Thousands of miles and pure ecstasy with each and every mile. One of the best decisions I ever made..................never had so much enjoyment driving.
One can always wait for the pricing to come down; or wait until after the 1st year production of a new car; the 2nd year production---then wait until the new upgrades come along, etc., etc......and then might as well wait until the next generation comes out.
Life is too short and a lot of us are getting older too darn fast......hell, I had 3 unexpected operations this past winter and bought the car while still bleeding from the last one before someone else scooped it up (and I subsequently learned of 2-3 folks in my club that were waiting for the car to hit the dealership and they were going to buy it after they looked it over---I bought it sight unseen while it was in transit)..........I only wish I had purchased one a few months before the 1st operation, ........in any event, we bit the bullet and bought the cars when we wanted to, and I think I would be hard pressed to find more than a few that have any regrets over buying these great cars when we did.
One can always wait for the pricing to come down; or wait until after the 1st year production of a new car; the 2nd year production---then wait until the new upgrades come along, etc., etc......and then might as well wait until the next generation comes out.
Life is too short and a lot of us are getting older too darn fast......hell, I had 3 unexpected operations this past winter and bought the car while still bleeding from the last one before someone else scooped it up (and I subsequently learned of 2-3 folks in my club that were waiting for the car to hit the dealership and they were going to buy it after they looked it over---I bought it sight unseen while it was in transit)..........I only wish I had purchased one a few months before the 1st operation, ........in any event, we bit the bullet and bought the cars when we wanted to, and I think I would be hard pressed to find more than a few that have any regrets over buying these great cars when we did.
#8
Drifting
All of the local dealers have Z06s in stock here in Houston... Has all the teething issues made a difference? Possibly not but the amount of people that had the mentality of 'must have' are becoming very rare and dealers are changing their attitudes about holding on to their guns with the msrp ask...
#9
Of course it is over with the release of something like 8000 z06's in 15 ! Gm knew what they were doing as they did with c4's c5's c6's c7's zo6's zr1's etc.
there is having the first new car on the block and there is having 3rd production year special edition blah blah that you bought from a collector for 30k below invoice with no miles three years later.....
Who cares.... Corvettes are awesome ! Let's enjoy before someone starts a c8' z0 something spread!
there is having the first new car on the block and there is having 3rd production year special edition blah blah that you bought from a collector for 30k below invoice with no miles three years later.....
Who cares.... Corvettes are awesome ! Let's enjoy before someone starts a c8' z0 something spread!
#11
Drifting
I love that GM is willing to produce enough Corvettes to go around. It doesn't seem like any other manufacturer produces a car of this caliber this abundantly (Between base C7's and Z06's). Some may not agree with it but I love the fact that GM doesn't try and make Vettes ultra exclusive.
#12
GM's per car production costs drop slightly with increased production until they start trying to produce beyond plant capacity so their margin remains virtually the same or improves slightly while dealer margins certainly drop once the initial demand slows. Of course this changes at the point factory incentives become necessary to sell the car but right now we are approaching the "sweet point" for GM production where competitive dealer price reductions will be sufficient to keep market demand sufficient to chew up a lot of production capacity without the need for profit reducing corporate incentives. If dealerships were factory owned it would be a more bleak picture for potential buyers however they aren't so corporate and its dealer network are simultaneously both allies and adversaries. As less people are willing to pay full price the market price has to drop as does the total supply chain profit per Z06 and during this next period a greater percentage of that shrinking available profit flows to GM corporate. Wait long enough and incentives that reduce corporate profit become necessary and then it is time to start bringing out those limited editions
#13
Burning Brakes
I love that GM is willing to produce enough Corvettes to go around. It doesn't seem like any other manufacturer produces a car of this caliber this abundantly (Between base C7's and Z06's). Some may not agree with it but I love the fact that GM doesn't try and make Vettes ultra exclusive.
#15
Drifting
I suspect some % of the 2015 Z06s up for resale are folks that were first adopters, then found out they were over their heads financially. The same may apply to 2016s, as I have seen a few for resale. Crazy
#17
Le Mans Master
Demand has softened. I know of a few Canadian dealers that have a Z06 in their showroom that they want to get rid of before the end of the year. Sports cars don't sell when there is snow on the ground.
#19
Just curious. When you say "demand is gone" what do you mean? Are you saying they wont sell 6-8000 Z06's in 2016?
Demand is affected by supply. GM made 8000 plus 2015's which is 2 or 3 thousand more than originally anticipated.
I suppose they could cut back production to 5000 or so for 2016 and keep demand high and prices high.
GM's approach is a little different.
Their idea is to produce enough so folks can actually get a car if they want one, keep the line at or near max capacity which keeps their workers and the suppliers fully employed AND keep the prices down even If they have to give discounts to move the extra product.
This approach achieves the same profit, because the cost of production decrease the longer a body style is in production.
It also makes the buyer extremely happy because they spend less.
Win win for all involved. And I aint mad at this good news.
Demand is affected by supply. GM made 8000 plus 2015's which is 2 or 3 thousand more than originally anticipated.
I suppose they could cut back production to 5000 or so for 2016 and keep demand high and prices high.
GM's approach is a little different.
Their idea is to produce enough so folks can actually get a car if they want one, keep the line at or near max capacity which keeps their workers and the suppliers fully employed AND keep the prices down even If they have to give discounts to move the extra product.
This approach achieves the same profit, because the cost of production decrease the longer a body style is in production.
It also makes the buyer extremely happy because they spend less.
Win win for all involved. And I aint mad at this good news.
Last edited by dar02081961; 09-17-2015 at 11:15 AM.
#20
In other words if its worth waiting on for a year to save $2K or $3K bucks, it's worth $2K or $3K bucks to have it a year earlier.
Not to mention you get it when it is actually the newest thing on the block with an additional 40k miles on the warranty.