The reveal event could have been much larger
#1
Le Mans Master
Thread Starter
The reveal event could have been much larger
On the invite list are 500 people recommended by dealers, 75 local people, and 100 people for the NCM reveal the next day (or thereabouts).
So we have 700 or so people (other than press) going to the reveal. I think they could have had thousands going. I see plenty of people on here complaining that they didn't get tickets, some who have owned many, many Corvettes. Even our forum moderator didn't get a ticket. There are far more Corvette enthusiasts than the 700 going. This is such a monumental unveiling, and has gotten so much press, I could see people traveling from all over the U.S. and beyond to the reveal. In the Corvette Coral, instead of having 75 cars, they could have had hundreds or even thousands. The more people that attend, the wider the press exposure, especially with the mainstream press.
I think this is a bit of a missed opportunity for Chevrolet. I don't think they thought big enough.
So we have 700 or so people (other than press) going to the reveal. I think they could have had thousands going. I see plenty of people on here complaining that they didn't get tickets, some who have owned many, many Corvettes. Even our forum moderator didn't get a ticket. There are far more Corvette enthusiasts than the 700 going. This is such a monumental unveiling, and has gotten so much press, I could see people traveling from all over the U.S. and beyond to the reveal. In the Corvette Coral, instead of having 75 cars, they could have had hundreds or even thousands. The more people that attend, the wider the press exposure, especially with the mainstream press.
I think this is a bit of a missed opportunity for Chevrolet. I don't think they thought big enough.
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#2
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Agree. But so says all those who didn’t get ***** Wonkas Golden ticket .
Last edited by Steve Garrett; 07-13-2019 at 11:56 AM.
#3
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Don't agree at all. Too many people and it becomes underwhelming. This event is for a select few people that have been chosen for whatever reason, allowing them to have a much more personal experience and have the ability to truly discover and enjoy the C8. Those few people should be posting somewhere a personal experience(would guess maybe 10% will do it) which is far more effective than being watered down by thousands where you would barely get a chance to experience the C8.
I did the Corvette Ride of a Lifetime which was the unveiling/driving the C5 and there were several hundred people in my area, which was way too many to truly enjoy the unveiling and driving the C5.
GM is not that stupid that their marketing department does not have a clue. I would bet the unveiling in Tustin will be absolutely first class and an incredible life experience for those attending and exactly what GM is looking for.
I did the Corvette Ride of a Lifetime which was the unveiling/driving the C5 and there were several hundred people in my area, which was way too many to truly enjoy the unveiling and driving the C5.
GM is not that stupid that their marketing department does not have a clue. I would bet the unveiling in Tustin will be absolutely first class and an incredible life experience for those attending and exactly what GM is looking for.
Last edited by Steve Garrett; 07-13-2019 at 11:57 AM.
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#4
Le Mans Master
Thread Starter
Don't agree at all. Too many people and it becomes underwhelming. This event is for a select few people that have been chosen for whatever reason, allowing them to have a much more personal experience and have the ability to truly discover and enjoy the C8. Those few people should be posting somewhere a personal experience(would guess maybe 10% will do it) which is far more effective than being watered down by thousands where you would barely get a chance to experience the C8.
I did the Corvette Ride of a Lifetime which was the unveiling/driving the C5 and there were several hundred people in my area, which was way too many to truly enjoy the unveiling and driving the C5.
GM is not that stupid that their marketing department does not have a clue. I would bet the unveiling in Tustin will be absolutely first class and an incredible life experience for those attending and exactly what GM is looking for.
I did the Corvette Ride of a Lifetime which was the unveiling/driving the C5 and there were several hundred people in my area, which was way too many to truly enjoy the unveiling and driving the C5.
GM is not that stupid that their marketing department does not have a clue. I would bet the unveiling in Tustin will be absolutely first class and an incredible life experience for those attending and exactly what GM is looking for.
Big events get big publicity. Examples: Indy 500, SEMA, CES.
Last edited by Michael A; 07-13-2019 at 02:36 AM.
#6
Doesn't this sort of promote exclusivity? The reveal plans, so far, seem quite clever.
#7
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Unmodified C8 of the Year 2021 Finalist
2018 C7 of Year Finalist
I know those hangers are large enough to hold thousands of people but maybe GM was restricted by the local authorities or the military as to the capacity permitted. It is a wooden structure one of which I understand had partially collapsed previously. Maybe even they are concerned that cheers from such a large crowd loving the C8 might ‘bring the House down’ so to speak.
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Michael A (07-13-2019)
#8
Pro
I think the reveal is spot on. It’s an event for a select few to see one car. It’s not an auto show, it won’t get muddied down with other reveals. It will be live-streamed and then there will be a nationwide tour for everyone. It’s very precise and targeted toward Corvette enthusiasts.
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harley2 (07-13-2019)
#10
Melting Slicks
In today's technological age...anyone who wants to see the reveal will be able to see it...literally anywhere. The reveal event in Tustin is a media event first and foremost. The people not directly related to media are there as enthusiasts who have a stake in Corvette and are there more as a sampling of the types of people who will actually buy the thing that the media can interview for outside opinions. Of course we will definitely see "influencers" and what not with their personal opinions all over the net within minutes of the big reveal, but we will also have some members on this forum who are contributors who will spread the word.
Even with the smallish reveal invite list, GM will definitely get premium coverage as it's the only thing going on in the automotive world at the time. Then after the reveal, GM has a traveling tour that starts a couple days later, hitting over 125 sites across America so that those of us who want to see the car in person can do so. This is well planned reveal and I expect that even if the car doesn't meet everyone's expectations the reveal schedule will be on point.
Even with the smallish reveal invite list, GM will definitely get premium coverage as it's the only thing going on in the automotive world at the time. Then after the reveal, GM has a traveling tour that starts a couple days later, hitting over 125 sites across America so that those of us who want to see the car in person can do so. This is well planned reveal and I expect that even if the car doesn't meet everyone's expectations the reveal schedule will be on point.
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Michael A (07-13-2019)
#11
Pro
The reveal is not intended to be a rock concert for the enthusiasts. It is the media launching point for the car from which all of the bloggers and mainstream press will kick off their reporting to the automotive world. The crowd is intended to be just big enough to stir excitement in the videos and pics. Too many people expect way too much of an event from this reveal.
There will only be a handful of C8s and GM needs the media types to crawl all over them with their cameras and microphones. That can’t be done if a bunch of corvette geeks are sitting in them salivating over the steering wheels and pissing in their pants. Besides, based on the comments on this forum, half the geeks attending would be bad rapping the steering wheel, exhaust or the motor not being up front. That would not make for good press.
The dealer display events will offer an opportunity for enthusiasts and potential buyers to fully examine the cars, but even there, individual time in and around the car will be limited by the volume of people attending, and don’t plan on driving one there.
There will only be a handful of C8s and GM needs the media types to crawl all over them with their cameras and microphones. That can’t be done if a bunch of corvette geeks are sitting in them salivating over the steering wheels and pissing in their pants. Besides, based on the comments on this forum, half the geeks attending would be bad rapping the steering wheel, exhaust or the motor not being up front. That would not make for good press.
The dealer display events will offer an opportunity for enthusiasts and potential buyers to fully examine the cars, but even there, individual time in and around the car will be limited by the volume of people attending, and don’t plan on driving one there.
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Steve Garrett (07-13-2019)
#12
Drifting
What I don't understand with the revel is the time....
Looks like GM is snubbing the east coast, the highest
volume dealers. Why not make it Prime time 8 PM EST.
Still early enough for the west coast to view....
Looks like GM is snubbing the east coast, the highest
volume dealers. Why not make it Prime time 8 PM EST.
Still early enough for the west coast to view....
#13
Instructor
With just about everyone having a smartphone and some form of social media, unless GM blocks all the cell phone signals, the internet will be flooded with C8 images and video within just a few moments of the reveal. Like a sports event, the best seat in the house may be in front of a computer to watch it unfold and to get the immediate commentary.
Oh wait, wasn't a WiFi password provided on the passes? Maybe that's what GM is counting on.
I have no doubt it will be a record night for Corvette Forum.
Oh wait, wasn't a WiFi password provided on the passes? Maybe that's what GM is counting on.
I have no doubt it will be a record night for Corvette Forum.
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Michael A (07-13-2019)
#14
Melting Slicks
Everyone take a deep breath.
I don't agree, I can see how many get their feelings hurt and end up taking it personally. My neighbor owns ever generation of Corvette and been a die-hard fan his entire life, and he did not get an invite. I been to Ferrari, Mclaren, Lamborghini, Porsche first showing events and have owned 5 Corvettes with the most resent being a C7 Z06 and I could have purchased a ZR1. I have a local dealer that will have the C8 on the 26th, my advice for many go to these local events. I personally prefer not going to the main event and fighting the crowds, its like being at a dance club filled with men with only one woman in the club.
I get all the hype and sharing with many how wonderful it was but when i went to those other events so much information was coming at me at once i ended up missing a lot just because of all the excitement. When you get to watch it on a PodCast you get to take it in slowly, while everyone else is doing all the work posting info about the car. Just my 2 cents.
I don't agree, I can see how many get their feelings hurt and end up taking it personally. My neighbor owns ever generation of Corvette and been a die-hard fan his entire life, and he did not get an invite. I been to Ferrari, Mclaren, Lamborghini, Porsche first showing events and have owned 5 Corvettes with the most resent being a C7 Z06 and I could have purchased a ZR1. I have a local dealer that will have the C8 on the 26th, my advice for many go to these local events. I personally prefer not going to the main event and fighting the crowds, its like being at a dance club filled with men with only one woman in the club.
I get all the hype and sharing with many how wonderful it was but when i went to those other events so much information was coming at me at once i ended up missing a lot just because of all the excitement. When you get to watch it on a PodCast you get to take it in slowly, while everyone else is doing all the work posting info about the car. Just my 2 cents.
Last edited by fasttoys; 07-13-2019 at 08:57 AM.
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Michael A (07-13-2019)
#15
Burning Brakes
GM got it right. There’s enough people to make a crowd but not enough for it to get crowded. It’s also not a large enough crowd to make it too expensive of complicated, as things like parking and lodging are involved. Anyone else who wants to see the C8 in person can go to the dealer showings and get a much better look at the C8. That’s why GM is doing them. It won’t kill you to wait a week or two longer.
Speaking of those dealer showings, does anyone know if Nimnicht Chevy or any others in North Florida are having a C8 showing? If so, are they open to everyone or invite only?
Speaking of those dealer showings, does anyone know if Nimnicht Chevy or any others in North Florida are having a C8 showing? If so, are they open to everyone or invite only?
#16
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Contact Nimnicht directly and ask them. That what I did with my local dealer.
Last edited by Steve Garrett; 07-13-2019 at 11:58 AM. Reason: Merged Posts-Please use the Multi Quote icon (in the lower right hand corner of each post) to make your responses look like this.
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Michael A (07-13-2019)
#17
Race Director
So, now we're critiquing the reveal event? Unbelievable
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#18
Yes, unbelieveable. It doesn't matter if there are 700 or 7000 there. In person attendees are round-off error in terms of the audience they are trying to reach. It's all about media, and the attendees are just props like at a political campaign rally.
I think you also assume there's much more demand for an event like this than there is. I'm looking forward to seeing the new car too, but I sure as hell wouldn't have traveled any distance to do so.
I think you also assume there's much more demand for an event like this than there is. I'm looking forward to seeing the new car too, but I sure as hell wouldn't have traveled any distance to do so.
Last edited by Foosh; 07-13-2019 at 09:29 AM.
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B747VET (07-14-2019)
#19
Le Mans Master
Why make a Circus out of it? Probably why a well known Clown wasn't invited. The Intetnet will take care of the rest.
#20
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And to think I thought I could watch it right here on my IPad, from the comfort of my own home:
https://media.chevrolet.com/nextgenCorvette or maybe here if I got board over there:
https://www.chevrolet.com/upcoming-v...ation-corvette
https://media.chevrolet.com/nextgenCorvette or maybe here if I got board over there:
https://www.chevrolet.com/upcoming-v...ation-corvette