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How does a dealer increase their allocation?

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Old Jul 9, 2004 | 01:05 AM
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Default How does a dealer increase their allocation?

I keep hearing things like if a dealer sold 1 in may of some year, then the next year, they'll get another allocation for 1 in that same month.

Well how then does a dealer increase their allocation? How do they become a large corvette dealer? Does it take years?

If a dealer wanted to increase the number of new corvettes they sell, what is the best and fastest way to do it?
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Old Jul 9, 2004 | 01:18 AM
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I don't know much, but I do know the more they sell, the more they're allocated. Special Orders or pre-sold units are a big deal with GM as well. If a dealer has a buyer, he can make a trade with another dealer for that unit in exchange for something that the second dealer might want. A big Corvette dealer is also required to have certified Corvette mechanics and tools, I've been told.

If the dealer happens to own a Corvette as a personal car, he's moving ahead! Best,

mtv
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Old Jul 9, 2004 | 12:24 PM
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I know when I bought my car 4 years ago and got the run around from the first dealer I dealt with due to his low allocation, I had to educate myself on this topic. Allocations are given to dealers based on prior sales history, and when they get their weekly allocation, their allocations will also more often include hard to get options, like Mag Red or Millenium Yellow paint.

In my case, I went with a reputable dealer with a high C5 allocation and got the car exactly like I wanted with a decent discount.
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Old Jul 9, 2004 | 12:54 PM
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You see all the great deals on a C5 right now? I've seen as much as 12,000 off advertised! These are dealers willing to take a loss on the slow selling C5 now in order to get a bigger allocation of C6's on which they can get full list or more this year.
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Old Jul 9, 2004 | 12:58 PM
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I do know that the allocation is based on what was sold in the prior year. Our local dealer will sell the car to another dealer if there is not a buyer found within a reasonable period of time. By selling the car instead of trading, the local dealer keeps the allocation numbers up.
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Old Jul 9, 2004 | 02:17 PM
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sorka, if the dealer wanted to increase his allocation, he'll need to sell more vettes. He can buy or trade for additional cars from other dealers, but the key is getting what I've heard referred to as "the sale card". This controls which dealer actually gets credit for the sale from GM's standpoint. For example, a dealer could acquire a particular car from another dealer to sell/placate a customer, but the original dealer may or may not also hand over "the sale card" to the actual selling dealer -it would just depend on the actual terms of the deal.

Last edited by wamara; Jul 9, 2004 at 02:19 PM.
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Old Jul 9, 2004 | 03:56 PM
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So the short answer so far is: nobody knows. Specically, how does a dealer increase their allocation of corvetes year after year without dealing with other dealers?
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Old Jul 9, 2004 | 04:17 PM
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I don't know the answer, but on thing to keep in mind is that the Vette is a very limited production car compared to the other Chevy models. I don't know the numbers but say there are 3,500 Chevy dealers and Chevy produces 35,000 Vettes. That averages out to ten per dealer. But you then have the big Vette dealers that sell a couple of thousand a year. Where do those extra come from? The small dealers may not want to deal with selling a Vette so they have an allocation of none. So for a small Vette dealer to increase his allocation would cause a reduction in allocation somewhere else. And those big dealers are always wanting more. Then you have a year like we are going to have with the new C6 where production is going to be reduced by at least 25-30% so that they can get the production line functioning right.

So....I guess that for a small Vette dealer to increas his allocation he would have to deal with Chevy and take 100 additional Cavaliers, 50 additional Malbiu, 75 more Impalas and then Chevy would send them one more Vette.

tom...
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