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Just shop around at your local auto parts shops for the best price. Most of the national chains should have them, it's just a matter of if they have one in stock. You can get one cheaper on the net, but the shipping charges will quickly make up for any savings.
I recently bought a 34/78 and got it via Ebay from Remy Battery. I paid $116 including shipping. My local wholesale club didn't have it. This was the cheapest I found online including shipping (which can add a lot of $ to the total).
FYI, the model I mentioned in my earlier post was $110 today at Pep Boys. The lower model was $99. With tax on a local purchase, it was still cheaper for me to have ordered mine from Remy via Ebay.
I installed it today with no problems--didn't even lose the radio or other presets.