Introducing Corvette Exclusive Customer's Selectable VIN Ending Option - RPO: PIN
As many of you already know, Corvette customers are unique automobile aficionados who seek to differentiate and personalize their specific Corvette model. Chevrolet feels it is important to offer a wide variety of accessories and personalization options for customers to accomplish this goal. Examples of this include the option to take delivery through the National Corvette Museum, or the opportunity to produce their Corvette Z06 or ZR1 engine through the Corvette Engine Build Experience.



These options have proven to be very popular, but some customers have expressed a desire to have a unique ending number assigned to their Corvette's Vehicle Identification Number. For example, a customer may have a classic 1963 Corvette with a VIN ending in 1400, and seeks a new Corvette with the same matching VIN ending number. Up to this point, the VIN assignment for a customer's new Corvette would have been a random process; but under a new program called Customer's Selectable VIN Ending Option, customer can request a specific VIN ending number for their new production vehicle as long as the request falls within Corvette's natural production sequence.



Similar to the Corvette Engine Build Experience (RPO: PBC), dealers who submit a customer sold order with RPO: PIN will be contacted by the Corvette Concierge. The concierge will collect the customer information and the requested VIN ending number. The concierge will then pass the information over to Chevrolet to determine whether the request can be honored within the appropriate production timing. If it is determined the request can be honored, the concierge will confirm the information with the dealer, and the order will proceed through production. When the vehicle is produced, the invoice will include a Manufacturer Suggested Retail Price (MSRP) of $5000 for the Customer's Selectable VIN Ending Option (RPO: PIN).



If the request CANNOT be honored, the RPO: PIN will be removed from the order, and the dealer and customer will have the option to cancel the order or proceed with the order's production with a naturally-selected sequenced VIN ending assignment.

It is important to note that selecting the RPO: PIN will not cause an order to be expedited or produced out of the normal production sequencing process. If the customer and dealer agree to the specific VIN ending, the vehicle will incur the $5000 MSRP charge regardless of whether the transaction between the customer and dealer is completed.



Obviously, this program is designed for the ultimate Corvette enthusiast who wishes to take personalization to another level.

 

Am I reading "RPO-PIN" =$5K? Those unique automobile aficionados must have deep pockets.

Frank

 

Nice idea, INSANE PRICE! New Vette's as nice as they are and as much as we love them, are not collectibles so I don't see the value or potential payback in the future.

Thanks for bringing us the breaking news Ken, in any case.

 

Will we be able to see the info for how many people selected this RPO when all the 2011 build out info is posted at the end of the model year?

The MSRP for the option is 5K I wonder what the invoice price is for the option ???

I can't personally imagine going for this even if I had unlimited funding. Maybe if you could choose any 17 digit combo of letters and numbers like a vanity plate, it might be worth a couple hundred. Maybe.

They already have the build your own engine option for some models, maybe they can come out with the option of building your own entire car for 50K.

 

Early April Fools, right?

 

My '07 Coupe VIN is *19011, easy to remember, having owned a '66 911.

 

I think it's a stupid idea. Up until now, buy knowing the total production of any given model year, you could look at a Vin# and guesstimate the production date. Not any more. Now having 100001 means nothing anymore.

 

I think it is a great idea. But then I also liked the clapper.
Clap on clap off

 

Based on what Ken indicated ("It is important to note that selecting the RPO: PIN will not cause an order to be expedited or produced out of the normal production sequencing process."), shouldn't we still be able to guesstimate production date?

 

The price point seems about $4900 too high.

 

Confucius once say: We gots more $$ than brains.

 

I like the "Vanity VIN" idea but even if they did that, I wouldn't drop 5K for it.

 

This is just to over the top.
Even if this was important to me, and believe me it's not. I would be embarrassed for folks to know that I spent $5000.00 on it. Some might think that a Corvette it self costs to much and it's being a bit of a spend thrift to own one, but it was bought with my earned money and I wanted one. So in the end if you want to pick your VIN, go for it. You should however give some thought to another way to spend that kind of money. Like putting shoes on some kid that needs 'em or maybe even feeding a family for awhile. Hell put that 5 grand in 100.00 bills and put it away. You never know, the igniter on your gas grill might go south. You could then light your grill with one of those 100.00 bills. Makes as much sense to me.
BTW, who's going to know that you picked those last 4#'S unless you mention it. Then of course you hold yourself up for ridicule for being stupid enough to spend that much on a useless #.

 

I love to know what genius thought this up.

 

As insane as this sounds I'll bet that at least 100 people take this option each year. By pricing it this way, similar to the "build your own engine" option, you eliminate 99% of the Corvette buying public. The 1% that are left drool over stuff like this and will be willing and able to pay that premium or any premium for the rarity of this option. I'm sure GM will be happy to oblige and take their money.

Just the fact that this RPO code can be listed on a sticker will make some feel that they have a truly special corvette that will be worth more eventually. Others just have money to burn and could care less about 5k.

I'm with those of you who would never spend this kind of money on this option but I believe enough people will that GM will continue to offer it and collect the extra $$.

Just my .02