Skid Row Joe

General Motors was fearful of what Doug DeMuro might say in assessment of their new C8.

That's a shame that General Motors is running scared - but it cannot be perceived any other way.

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23/C8Z

I dont even read car magazines anymore. All YouTube all the time.

I love the rawness and realness of it. The truth.

Phil1098

Look everyone, Joe is still on Fantasy Island! They must be scared after getting MT Car of the Year Award.

JDSKY

Maybe someone will post in a single sentence or two why he has not reviewed it. I could not make it past the point in the video where he says "generally speaking" more than a half dozen times in the span of thirty seconds.........Just the words "generally speaking" and "basically" drive me nuts in a generally speaking sort of basically kind of way.

For anyone that actually watched all fourteen minutes maybe clue the rest of us in as to why even though he has had millions of tweets, millions of instagrams, millions of emails, millions of texts, millions of bums on the street grabbing him by the elbow to ask - "hey doug, why haven't you reviewed the C8 yet?"

C82LT

At first he didn’t seem butt hurt, just explaining the situation, but after a while, it seemed he just wanted to whine. He is not exactly a car expert despite creating his Doug score. It’s mainly all subjective to his desires.

TractionControlOff

I disagree but love him or hate him, he has a massive following and is the kind of personality that GM should want to "review" the C8. I would say he has more influence than any single print publication right now.

Skid Row Joe

I agree.

I never heard of the guy (Doug DeMuro) until a member here posted this thread.

I want to hear about the car from the perspective of those that;
A) aren't on GM's payroll in any way, as ALL the car magazines are,
and
B) someone who isn't invested in already having ordered one (C8) that has lost all their perspective, because they're running around insulting and trying to discredit others opinions of the car - because their feelings are hurt.by others differing opinions.

Doug sure has A LOT of followers for some thinking he's irrelevant.

New car dude

Too many people have lost the point of this thread again. The C8 is the most requested car by several factors. He mentions SUVs as cars that people actually buy. They want to see them because they want to buy them. Demuro is a bellwether of popularity and has no actual influence on purchases. GM simply dosent need him to sell their cars, and certainly not the C8. The guy is a social media phenom and thats where all these request are coming from.

sprayer

​​​​​​I am intrigued how they hand out car of the year awards? Should these awards not be handed out after a car has been released for some time? That way reliability in real world has been tested.

Just seems so premature to be handing out car of the year awards to something that has not even been released to customers.

And the best movie award for 2019 goes to Pulp Fiction 6 which will be released in August 2020.

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Jinx

Stop hitting yourself.

Zymurgy

Joe, you are letting your dislike of the C8 override any rational thoughts you might have.

Snowwolfe

I never heard of Doug so have no reason to value his opinion.

WICKEDFRC

I heard of him and despite his following, still have no reason to value his opinion.

But I am sure his opinions are generating plenty of revenue.

themonk

I'd wager that he knows more about cars than you do.





Here's a guy that knows more about European sports/super/hyper cars than all of us combined. And for those who say DD doesn't know about cars, he makes a lot of money with his "lack" of knowledge about cars, how about you?

tfly858

Totally agree.. I have watched a ton of his videos and he is quite knowledgeable about a wide range of cars... From Trabants to Paganis. Most "influencers" are a joke but a handful in each space aren't. DD isn't ... Just like MkBhd for tech isn't either.

Old line companies (similar to I'm guessing many on the forum) tend to be a little slower to adopt new formats. With the ease of content access on YouTube it has a huge influence on buying decisions. In another year or two people will laugh that top influencers were once ignored.

shiumai

I'll watch Shmee's videos (the ones you posted) and Doug's at times - they both present information in their own ways, on cars that I'll never buy. But, I like watching videos on cars. Shmee went to that event to shoot his video; there's no reason Doug couldn't have gone to a local showing of the C8; maybe work with the dealer to give him some time to make a video; rather than expecting GM to give him a car for review.

While print magazines may have less reach, most of them (if not all) also have videos and online articles that supplement/complement the physical magazines, so it's not just 'print vs. online'.

Glenn Quagmire

I couldn’t possibly care less about him, his whiny voice, or silly Doug Score. He’s a tool.

Zora_Vette

Glad to see somebody that agrees. And yes, it sure is interesting to see the amount of people that actually ARE irrelevant calling Doug irrelevant.

WICKEDFRC

.....and there is Shmee. Hahaha

Still cannot argue their monthly revenue doing what they enjoy doing.

Prop Job

Doug lost all credibility in my eyes after I watched him talk about hexagons for 30 min on the Huracan.