Tag: porsche

A Stingray Versus a Prancing Horse and “Neunelfer”

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  Motor Trend staff could not simply rest after their 2013 Best Driver’s Car Competition—not without testing the winner, the 2013 Porsche 911 Carrera 4S, against a 2013 Ferrari F12 Berlinetta and the much anticipated 2014 Chevrolet Corvette Stingray Z51.  Our readers may already be familiar with the Edmunds comparison between the C7 and the […] More »

  Comments | By - September 27, 2013

C7 vs. 911 in Edmunds

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CF member blackcorvette06 posted a link to Edmunds’ comparo of the 2014 C7 Corvette Stingray to the 2014 Porsche 911 Carrera S. Which do you think won? The truth is that they were remarkably similar. That Chevrolet equaled (if not exceeded, in certain parameters) their target, the Carrera S, says a great deal about Chevy’s […] More »

  Comments | By - September 9, 2013

The Corvette Stingray Marketing Plan Will Target Wives and Highlight ‘Luxury’ in Advertisements

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We’re beginning to get more of the background behind the changes, controversial to some traditionalists, to the 2014 Corvette Stingray. The new rear treatment, for example. Had Chevy stuck with the round tail lights that date back to 1963, “research showed that people who were not Corvette loyalists would look at the car, especially the […]

  Comments | By - August 21, 2013

Corvette History Through Ads: There is no Substitute

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by Rick Tavel Special to Corvette Forum © 8-7-2013 All rights reserved, do not duplicate without permission.   I am sure that you, as a car enthusiast, are aware of the advertising theme Porsche has used for over two decades. And even if you’re not a Porschephile you may remember the scene in the movie […] More »

  Comments | By - August 7, 2013

Chevrolet Will Target Porsche in C7 Advertising

When you’ve got a winner, you take on all comers. That’s the strategy Corvette and its ad agency are taking as the all-new 2014 Corvette Stingray hits the showroom floor in the third quarter of this year. And guess who the Stingray will be taking direct aim at? “Our No. 1 [target] will be Porsche,”

  Comments | By - May 9, 2013

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