Corvette by GM?
Melting Slicks
Joined: Feb 2005
Posts: 2,210
Likes: 0
Chevrolet has always been about cars for the common man - bang for buck they always tried to position them in the top 40 percentile without the top of the line price tag
Corvette was a unique punt - it started off aiming for a readily affordable pricetag - and over the years its popularity/development has seen it evolve into the marque it is today
I heard they were planning to spin Corvette off in the early ninety's - but one guy aptly argued, it was one of the Only profitable divisions for the GM stable and the flagship conetations bode well for it and the group - they argued that to spin it off would leave the GM brand without a flagship product and in conjunction with poor company performance send very bad signals to the market
the things i read about that (above); also seemed to highlight the Corvette mantra (performance/excellence) was not nec. 'counter' to the regular chevrolet line but perhaps on a different (high perf)plane -its stellar performance (on the track, and on the Chevrolet balance sheet) (rought spots in terms of volumes sales;aside) thru the years could be the only reason its been kept in the Chev stable (it would survive being spun off as its own label certainly...but GM stands to gain much more by having it fly its flag and ...fly it brilliantly)
my 02.c
the badge noted in the article will be placed on the side -- i have to say its a load of bollocks, does anyone know the GM internal email convention? i say we email " Mark LaNeve, who took over as head of GM's North America vehicle sales and marketing last month.
GM named LaNeve to his new position shortly before the automaker announced that it would post its biggest quarterly loss since 1992."
and let him know -
O U R C o r v e t t e is not to be Messed with
Corvette was a unique punt - it started off aiming for a readily affordable pricetag - and over the years its popularity/development has seen it evolve into the marque it is today
I heard they were planning to spin Corvette off in the early ninety's - but one guy aptly argued, it was one of the Only profitable divisions for the GM stable and the flagship conetations bode well for it and the group - they argued that to spin it off would leave the GM brand without a flagship product and in conjunction with poor company performance send very bad signals to the market
the things i read about that (above); also seemed to highlight the Corvette mantra (performance/excellence) was not nec. 'counter' to the regular chevrolet line but perhaps on a different (high perf)plane -its stellar performance (on the track, and on the Chevrolet balance sheet) (rought spots in terms of volumes sales;aside) thru the years could be the only reason its been kept in the Chev stable (it would survive being spun off as its own label certainly...but GM stands to gain much more by having it fly its flag and ...fly it brilliantly)
my 02.c
the badge noted in the article will be placed on the side -- i have to say its a load of bollocks, does anyone know the GM internal email convention? i say we email " Mark LaNeve, who took over as head of GM's North America vehicle sales and marketing last month.
GM named LaNeve to his new position shortly before the automaker announced that it would post its biggest quarterly loss since 1992."
and let him know -
O U R C o r v e t t e is not to be Messed with
Last edited by Freestyler; Apr 13, 2005 at 01:22 PM.
Le Mans Master
Joined: Dec 2001
Posts: 5,706
Likes: 552
From: St. Peters MO
C7 of Year Finalist (stock) 2019
2018 C7 of Year Finalist
To tell the truth I don't see the big deal. Its unobtusive and will be easily removed if desired. Probably costs GM 5 cents per car, if that.
On a related note. Ever notice there is only 1 Chevy bowtie on the Corvette and it gets covered up?
On a related note. Ever notice there is only 1 Chevy bowtie on the Corvette and it gets covered up?
Le Mans Master
Joined: Jan 2003
Posts: 6,059
Likes: 12
From: AKA Harvey Mushman-I know just enough to be dangerous "Those who sacrifice liberty for safety deserve neither"- B. Franklin
Senior Member
Cruise-In V Veteran
Maybe it will look like a Z06 side badge. 
Melting Slicks
Joined: Feb 2005
Posts: 2,210
Likes: 0
thanks spaceman spiff 
z06 side badge? nah, emailed the chaps at GM - here is the badge they are thinking off...
the Term RLSS UK will be erased in favor of BFGMC
after their done with their market research
BullFrogGMCrap
z06 side badge? nah, emailed the chaps at GM - here is the badge they are thinking off...
the Term RLSS UK will be erased in favor of BFGMC
after their done with their market research
BullFrogGMCrap
Administrator
Joined: Mar 2001
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From: In a parallel universe. Currently own 2014 Stingray Coupe.
C7 of the Year - Modified Finalist 2021
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No badge needed, IMO. 
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Melting Slicks
Joined: Oct 2004
Posts: 2,385
Likes: 160
From: Orlando FL
Originally Posted by stangkiller18
WOW, i just did a research paper on these guys. GM has spent MILLIONS and MILLIONS of dollars trying to differentiate these brands. There's a reason that people are buying the non-gm associated cars. WHY ruin a good thing? And why waste all those millions of dollars you spent to differentiate these brands.
I may have to change my mind, Gm might be following the airlines into bankruptcy if they can't get better management!
Chris
I may have to change my mind, Gm might be following the airlines into bankruptcy if they can't get better management!
Chris
Chris,
Send them a copy of your paper!
Maybe someones "light bulb" will go on!!Randy
Racer
Joined: Sep 1999
Posts: 315
Likes: 1
From: Canton GA.
Someone said only if we can get Cadillac to service are cars.
In Europe the Corvette emblems are on the Cadillac dealer signs.
Corvettes are being sold and service now at Cadillac of Europe.
Is this just the start of something.
In Europe the Corvette emblems are on the Cadillac dealer signs.
Corvettes are being sold and service now at Cadillac of Europe.
Is this just the start of something.
Le Mans Master
Joined: Jan 2003
Posts: 6,059
Likes: 12
From: AKA Harvey Mushman-I know just enough to be dangerous "Those who sacrifice liberty for safety deserve neither"- B. Franklin
Senior Member
Cruise-In V Veteran
[QUOTE=Freestyler]thanks spaceman spiff
QUOTE]
I miss Calvin & Hobbs.
QUOTE]
I miss Calvin & Hobbs.
Le Mans Master
Joined: Dec 2003
Posts: 5,561
Likes: 448
From: Atlanta metro Ga.
How ironic.. I'm constantly trying to forget the manufacturer of our cars.. At least they used to be made on an independent assembly line.
Plastering "GM" on everything can only do harm.
Plastering "GM" on everything can only do harm.
Racer
Joined: Sep 2004
Posts: 289
Likes: 0
From: Tucson AZ
Originally Posted by 2k2C5
To tell the truth I don't see the big deal. Its unobtusive and will be easily removed if desired. Probably costs GM 5 cents per car, if that.
On a related note. Ever notice there is only 1 Chevy bowtie on the Corvette and it gets covered up?
On a related note. Ever notice there is only 1 Chevy bowtie on the Corvette and it gets covered up?
Racer
Joined: Sep 2004
Posts: 289
Likes: 0
From: Tucson AZ
"Research tells us that many of our most outstanding segment-leading vehicles are not associated by the customer to be part of the GM portfolio..."
Who are these customers and what brand vehicles are we talking about here? Holden? Opel? Maybe Vauxhall? Oh yeah could he mean Daewoo?
Who are these customers and what brand vehicles are we talking about here? Holden? Opel? Maybe Vauxhall? Oh yeah could he mean Daewoo?
Safety Car
Joined: Feb 2002
Posts: 4,038
Likes: 0
From: Springfield MO
St. Jude Donor '03-'05-'06-'07
Originally Posted by Mr Snappy!
I agree....
Why on earth would I want a "GM" badge on my SAAB, HUMMER, or Caddy? Kinda cheapens it, don't you think?
As far as the Corvette, it is difficult to find on the car where it was made by Chevrolet much less GM. Why is that? I always wondered why the Corvette was too good to be associated with Chevrolet?
Which begs another question. Lets imagine that the Corvetted did not come out in 1955 (a'hem), but rather was first introduced as the 2005 model (the current c6 design) Do you think it would come out as a Chevy? A Caddy? maybe not at all?
Why on earth would I want a "GM" badge on my SAAB, HUMMER, or Caddy? Kinda cheapens it, don't you think?
As far as the Corvette, it is difficult to find on the car where it was made by Chevrolet much less GM. Why is that? I always wondered why the Corvette was too good to be associated with Chevrolet?
Which begs another question. Lets imagine that the Corvetted did not come out in 1955 (a'hem), but rather was first introduced as the 2005 model (the current c6 design) Do you think it would come out as a Chevy? A Caddy? maybe not at all?
